Following the recent announcement of his 9th studio album ‘Jesus Is King’, Kanye and adidas Originals are back once more to reimagine the coveted YEEZY Boost 350 v2 in an all-new ‘Cloud White’ colourway.
Up top, the icy aesthetic sees a clean white hue sweep across the pair’s foot-hugging Primeknit uppers. This innovative material moulds to the contours of your feet to deliver a supremely comfortable, sock-like fit. Continuing the new feature that debuted on the model’s ‘Static’ colourway, a semi-transparent mesh panel wraps around the side of the shoe, however, one notable deviation from the previous v2 releases is the removal of the heel loop, providing a tidier design round the back.
Below, the premium pair utilises adidas’ innovative Boost tech. We’re sure you all know what Boost midsole is, but for those who aren’t familiar with this cushioning feature, its made from TPU (thermoplastic polyurethane) which compresses under the impact of your foot striking the ground and instantly springs back to its original shape on lift-off – propelling you forward with every step. Finally, a rubber outsole underfoot blends seamlessly with the pair’s Primeknit uppers and provides trusty traction to the streets.[ratings]
The adidas Originals YEEZY BOOST 350 V2 ‘Cloud White’ will be available on the size? website and in selected size? stores on Saturday 21st September, priced at £180 in both men’s and women’s sizes.