He’s in no doubt as to what it is that makes people like this new development — citing the new influence of the genre ‘Afrobeats’. It’s a nebulous term, which has broadly come to mean the modern, R’n’B-influenced music coming from west African countries, predominantly (but certainly not limited to) Ghana and Nigeria. The most consistent elements of the sound are its reliance on endlessly catchy vocal melodies over a bedrock of percussive, syncopated rhythms that demand listeners dance.
The steady creep of Afrobeats into the UK musical landscape has come at the hands of DJs and artists of African descent — such as the British/Ghanaian Montana — searching for something that represented the kaleidoscope of cultures which created their identities. Now Montana insists that the Afro flavour is the key to his success. “Afrobeats has drum patterns that you wanna move to no matter when you hear them. They sound authentic. Even if you don’t know the song you’ll be tapping your foot. There are people in the UK who’ve grown up on grime, but they hear the Afrobeats beat and it transcends, it goes hard. And after the drum patterns the melodies are key, they’re what set the vibe of the song.”
But as he points out, there is no prescribed path the new generation are taking. The only constant seems to be a desire to hybridise existing sounds, and the power social media has given artists to speak directly to fans — all the better for keeping the music unfiltered by concessions to pop. And the current master of making it big without making any concessions is almost certainly J Hus.
It’s fitting that Montana started his set with that Hus montage. The Streatham-based rapper is the closest thing the new scene has to a leader. His album Common Sense is looking more and more like the biggest debut since Boy in Da Corner, and it typifies the streak of determined individualism that’s running through London’s current wave of artists. J Hus works almost exclusively with a single producer, Jae 5, and between them, they’re seeking to create a new sonic language.
“We build our own sound — we’ve made our own genre together. That’s what I reckon,” Hus confirms, in a snatched phone call as he gets down to some album promo. This sound they’re crafting shares the blueprint P Montana was describing; hard UK rap and grime spitting (even if it’s at far slower tempos) spliced with melodies and rhythms taken from Afrobeats and bashment. But as with Montana, Hus won’t be drawn on a name for the sound just yet.
“You know I was talking to my manager about this the other day,” he laughs, “I need a name for it. When I come up with one I’ll make sure you know. I’ll announce it…” What seems to unite this sound is a raw kind of confidence — a definitive swagger that is wholly of its time and place. With African and Caribbean immigrants having been a highly visible part of British cultural life for four generations, young musicians and DJs such as Hus and Montana have grown up at a perfect time to witness grime artists make it big without compromising their sound. Ten years ago it seemed that the only way a grime MC could make it into the mainstream was by jumping on a identikit EDM beat. The resurgence of Skepta, Lethal Bizzle, and Kano, alongside the massive success of Stormzy, proved that it was possible to make it without watering down the brand.
For producer Steel Banglez, who has been responsible for the massive beats currently propelling Birmingham rapper MIST into the mainstream, this lineage of artists to look up to has been crucial in giving the industry the confidence it needs to become something truly special. “Urban music really started in the 90s in the UK,” he says, “where you had jungle, straight into house and garage, then you had the MCs coming through, then you had the era of grime, then all the way down — I feel like we’re the fourth generation. We haven’t got a defining sound, it’s just that anyone who wants to make their own sound can do it, and if it works it works.
What I make isn’t grime, what I make is UK rap — grime and UK rap are totally different. Grime is 140 bpm, rap is between 80 to 105 bpm. Unfortunately a lot of people are mixing UK rap up with grime. Stormzy’s grime, Kano’s grime. Giggs and Krept & Konan are not grime, they’re rap. We’re having a shift — there are so many different drum patterns and different chord progressions and different bass lines and different influences in UK music, I don’t even feel like we have a name for the genre, we’re just heading somewhere beautiful.”
Slightly older than many of the artists he works with, Steel is more aware than most of the history of UK music, a history he acknowledges unprompted, giving a clear insight into where he is now, and just how he got there — even if the ‘there’ part seems to be constantly in motion.
“I was born in east London. I grew up in a musical family. My next door neighbour was D Double E, one of the best MCs of grime. Being 10 years old, living next to D Double, receiving free vinyl, and your older brother’s mixing jungle when you were just 5-6 years old…. I’ve just lived the growth of UK in my life. That’s why I’m so blessed to be raised listening to all this music; today I understand where we come from. I know the musical choices I make are already implanted in people because of the choices that have been made before — when people say, ‘Oh you’re just like your mum,’ or, ‘you’re just like your dad,’ it’s the same thing. The older generation recognise the music they enjoyed in the past in the new music I make.”
And this is probably the key to it all — the sound of London may be changing, but that change isn’t happening in a vacuum, the scene is drawing on itself and getting stronger and richer by the day. There is no such thing as one genre finishing and another one starting, instead musical styles are layering over each other to form a complex web of styles and sounds and influences where the ends and beginnings are becoming harder to tell apart. On nights such as the Sian Anderson/P Montana rave, grime and the new sound are happily co-existing. And there could have easily been a drum n’ bass DJ in a third room and no one would have batted an eyelid. We’ve reached a point where there are a multitude of styles to choose from, and they all belong to the UK.
“The UK music industry,” Steel Banglez concludes, with the passion of a true believer, “whatever you want to call it, whether it’s Afro, bashment, grime whatever, we are in a stage of international growth. Whether it’s people setting up clothing brands or internet radio stations or record labels, whatever the fuck is going on, this is about to be a very big industry worldwide. We’re becoming a worldwide phenomenon, that’s what’s gonna happen and no one is gonna be able to stop it now. You better just pick up a business, pick up a clothing line, find an artist, do some shit! Cos this shit is gonna be big!”