New Balance ‘Excellent Makers’ – UK factory
Famed for their domestic footwear manufacture, with factories in the UK and the US, New Balance have long been a favorite of ours at size?. The brand have continually produced product to the highest standard and have a dedicated following of fans around the world.
Entitled ‘Excellent Makers’, New Balance’s latest marketing campaign is a series of short videos that were created to showcase the skills of a selection of key New Balance wearers. From athletes, artists, musicians and factory workers, each one sharing the same passion for what they do.
Our favorite video in the series focuses on New Balance’s UK based factory in the Cumbrian town of Flimby. Featured in the video are factory works Roy Bell, Andy Mandle and Billy Edgar who New Balance have recognised for their loyal service to the brand by dedicating a 3-shoe pack of 576’s each individually crafted by their most skilled craftsmen. Given the name ‘Cutting Room Pack’, all three will be available from size? stores and online later in the year.