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Tales From The Kitchen: The story of Hyperfuse!

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Starring Shane Kohatsu and Ben Shaffer, Nike tell the story of Hyperfuse technology. Coming straight from the Nike Innovation Kitchen, this classic tale covers the 'lighbulb moment' in China, the quest for the perfect construction and the realisation that this could be used on 'all the classics'. Check it out and enjoy this psychedelic slice of animation... [youtube width="640" height="390"]http://www.youtube.com/watch?v=JfRbHYR0BoY[/youtube]

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