the authority on air: Air Max 93 ‘Maximum Air’
Our first foray into the world of the Air Max 93, quite literally, took us out of this world.
Upon its release in 1993, the Air Unit underfoot was the largest of its kind, prompting its ‘Maximum Air’ moniker. We took this tagline very literally in 2013, and, as you'll see in the video below, we kept in tune with the Air Max 93's asteroid-inspired palette by launching our two exclusive silhouettes into the stratosphere.
Matching material palettes ran across both colourways from the pack. The stretchable neoprene booty from the original was still present, sitting alongside a suede mudguard, a hardwearing mesh toebox, and an elephant print heel and Swoosh.
You can take a closer look at just how we did it in the video below.