Nike & The Rig Out present: London 95’s

To coincide with the 20th anniversary of Air Max 95, The Rig Out headed south to visit four people pushing in their respective art forms. Novelist, an MC coming through the grime ranks and standing shoulder to shoulder with Skepta and Drake; Jetsss, an up and coming DJ playing out across the city and on NTS; Dark Sky, young producers on Ninjatune playing around the world and Ryan Hawaii, the Catford Art Dealer who hand paints clothes and is also the mastermind of Neverland Clan.

All born around 1995, they talked to them about their work and the Nike Air Max 95 – a shoe they all grew up with and is synonymous with London youth culture.