Introducing: Orsman

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Orsman clothing is the brainchild of former skateboarder turned gallery owner, Greg Finch. Over the years and throughout his varied career, Finch has turned his hand to numerous areas, working with brands such as Pointer, Palace Skateboards and recently resurrecting 80s surf wear brand Life’s A Beach. For his latest project however, Finch has turned his attention on the new; designing and creating a range of garments that focus on the inspiration from characters of counter culture, blending the appeal of the free dreamer with the contemporary technical and detailed approach to clothing.

For their debut collection this Spring, Orsman presents us with a comprehensive array of simplified technical outerwear and reverse weave heavy loop-back sweats, along with a range of bucket hats and tees; just in case summer decides to finally appear in the UK. The well-versed collection doesn’t confine itself to the typical streetwear stereotype that is so apparent in today’s market, instead their reflection of the brand ethos is one of exploration and discovery beyond the concrete jungles in which most brands thrive.

At the core of Orsman is a desire to create function driven, simply designed garments with an emphasis on quality that makes each piece readily identifiable and nostalgic. Perhaps this familiarity owes itself to the design lineage that Orsman draws upon – with many garments referencing the style of 90s performance athletic gear. Nautical style garments sit comfortably alongside baseball inspired pieces and track gear.

The first delivery of the Orsman Spring/Summer 2104 collection is available online HERE, and in selected size? stores now.

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