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adidas’ recent 2012 Holiday campaign, “The Cautionary Tale of Ebenezer Snoop” featured a final animated video created by the talented artist, J.J. Sedelmaier. adidas now presents with a short insight into how Sedelmaier began his involvement with the German sportswear brand, what inspires his exceptional drawings and finally how he interpreted Snoop Doggs unique mannerisms into animations.

Watch the short documentary below and the full campaign here.

http://youtu.be/XLhGCFAAsB8

Source: SLAMXHYPE

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